A follow up email or call isn’t about trying to sell additional products or services. The best follow-up is one that adds value to the recipient.
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Self Employment & Productivity
Reflections, tools, and truths for the self-employed life—because doing it solo doesn’t mean doing it alone.
Brand Marketing in a time of COVID-19
Branding is long-term focused, rather than special promotions or a discounts. The tactics for staying top-of-mind 6 or 12 months from now are different than getting them to notice you right now.
We’re all working from home now.
Since so many people are working from now, and Brenits Creative is a 100% remote-work team, I wanted to share the four things that I have been doing consistently for 20 years.
Scare Tactics In Branding and Marketing
Human beings have base fears such as the need for protection,...
To-Do, To-Don’t, To-Done!
Sometimes it feels like there’s a lot on my plate. I run my own business, sit on two boards, serve as leadership for my referral networking group, and I teach. Most importantly, I’m a husband and father. I have a lot of stuff that needs to get done every day. But I’m never overwhelmed enough to say, “my plate is overfull.”
Plan and run better meetings
Meetings are a necessary evil in our business. Between staff...
Defining Your Audio Brand Strategy
From Netflix's "Ba-Dummm!" to the "ba-da-DA-Dum" of Intel, or...
10 Ideas To Build Your Small Business brand
Many small business owners I talk to already understand that branding is essential to their business, but a surprisingly high number of them don’t really know why.
Does My Small Business Really Need A Brand?
I think maybe people get hung up on wording. If you were to replace the word “branding” with “reputation” instead, I think I might get your attention. You care about your reputation, right?
Do You Need To Rebrand Your Business?
Business owners are more in tune with the principals of branding than ever before, some spending millions of dollars to brand or rebrand, depending on where they’re at in the business lifecycle. A brand represents everything about an organization, from its market position to company culture.
Four Simple Strategies to Keep Your Brand Consistent
Business owners are more in tune with the principals of branding than ever before, some spending millions of dollars to brand or rebrand, depending on where they’re at in the business lifecycle. A brand represents everything about an organization, from its market position to company culture.
Why You Need To Conduct A Design Audit
We all understand how important brands can be. There are...